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MARKETING STRATEGIST

We are a full-service digital marketing agency that helps you grow smarter. Join our team!

POSITION SUMMARY

The Marketing Strategist is responsible for both developing the account and campaign strategies for all stages of the buyer's journey. The Marketing Strategist is the subject matter expert and mastermind for their accounts as it relates to industry and product knowledge (learned over time), digital marketing strategies such as marketing automation, inbound and account-based marketing (ABM) best practices. This position is a true strategist and holistic digital marketer with a passion and skill for marketing automation, content creation, repurposing and promotion, as well as search engine optimization.

***Most importantly, the person in this role should be EXTREMELY proficient in architecting digital assets and updating content within marketing automation systems such as HubSpot (preferred), Eloqua, Pardot, etc. and incredibly comfortable producing conversion paths, nurture sequences, workflows, emails, and more.***

 

THE MAIN OBSESSIONS FOR THIS ROLE INCLUDE…

  1. Creating account plans, strategic direction, and campaigns for clients.
  2. Overseeing all activities required to help clients meet their goals and objectives.
  3. Fanatical about showcasing & communicating data that shows how our efforts are driving client results.
  4. Seeking opportunities and solving problems for campaign improvement across the client portfolio.
  5. Keeping a pulse on client happiness — always looking for churn signals.

 

CORE COMPETENCIES AND CHARACTER TRAITS OF A GREAT MARKETING STRATEGIST:

  • Wildly curious
  • Strategic in nature
  • Data-driven
  • Growth-oriented
  • Creative problem-solver
  • Out-of-the box thinker
  • Forward-thinking
  • Research obsessed
  • Idea generation
  • Strong and responsive written and verbal communicator

 

DAILY ACTIVITIES TO TURN THIS ROLE INTO REALITY INCLUDE, BUT AREN'T LIMITED TO:

  • Create the account plan and marketing strategy for your clients, consciously collaborating with the account managers, content marketers, designers and developers.
  • Lead the campaign planning for your client portfolio.
  • Analyze each client’s marketing analytics, creating reports and recommending future strategies and tactics.
  • Stay informed about digital marketing industry developments and be able to utilize these developments to your clients’ benefit.
  • Become the resident expert on your clients’ industry and marketing.
  • Lead monthly and quarterly reporting and planning.
  • Articulate the value of the strategy and campaigns being implemented at Mojo.

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ARE YOU A FIT FOR THE MOJO CULTURE?

We are a full-service digital marketing agency who believes in a simple formula:

HAPPY PEOPLE = HAPPY CLIENTS.

 

What makes Mojo special? Our people and our process. The agency was founded by a biochemist turned passionate marketer. It's why we love working in the space between the scientific and the creative. It shows in the people we hire — the most talented creators, scientists, developers, data nuts, marketers and all-around unicorns. The result is that we get to work with amazing clients who help us achieve our dreams, like becoming an Inc Best Place to Work in 2019, a HubSpot Diamond-Certified Partner and the DFW American Marketing Association (AMA) Marketer of the Year. Mojo has grown from humble beginnings as a small marketing shop, to one of the top 1% inbound marketing agencies in the country with offices in Dallas and Indianapolis.

At Mojo, benefits are foundational. We know that in today's competitive markets, top employers offer perks, which we have plenty of. But beyond that, Mojo stands on three pillars that we consider to round out our total compensation package — our values, our practice of being a Results Only Work Environment, and our open-book management process tied to our bonus program.

THREE PILLARS OF OUR CULTURE

See a comprehensive list of our benefits, read our past reviews, and check out our CEO approval rating on our Glassdoor profile — we're proud of it!

MOJO'S GLASSDOOR - 4.9 RATING!

SEE WHAT WE'VE BEEN UP TO

Social media stalking is encouraged! Connect with us on Facebook and Instagram to see what the Mojo Makers are up to.

 

BECOME A MOJO MAKER

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