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How Marketers are Using Segmented Data in 2018

January 12, 2018 •Mike Rose

Inbound Marketing• Account-Based Marketing

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Segmented data in the volume and coverage we have today lets us target marketing content at a level we’ve never seen before. Gain valuable insight on segmented data use from myself and 11 other Forbes Agency Council members in this new blog by Forbes.

Read more about how to use segmented data.

Want to learn more about the technology you can use to segment data for key insights? Check out our account-based marketing tech stack workbook!

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Mike Rose

Mike Rose

A scientist by training, speaker, author and entrepreneur by drive, Michael brings a level of business acumen to marketing strategy that is rare in the emerging online marketing space. Michael’s strong knowledge and understanding of business challenges, as well as marketing best practices has evolved to him authoring and speaking on a new and innovative game-changing approach to business entitled ROE Powers ROI – The ultimate Way to think and communicate for ridiculous results. The Return on Energy® methodology is the secret sauce behind Mojo’s success and that of our clients.

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