CREATING CUSTOMER JOY
Our Guest today is Jeff Hall. Jeff is the Founder and CEO of Second to None, a human-centered customer experience firm.
Jeff leads an experienced group of customer experience strategists and analysts, and they work with clients such as Patagonia, Krispy Kreme, Starbucks, Bose, UnitedHealth Group, Target, and Citibank.
And he is also one of our clients here at Mojo! Thank you for joining us today, Jeff!
What does Customer Joy mean to you?
3 main elements: Consistent, Authentic, Intentional customer experiences
What has changed over the years -- recently with Covid -- when it comes to thinking about the customer experience?
For smaller companies or B2B (our audience) what are some ways they can think about their own customer or client experience?
How can a company get started with a customer experience program?