April 30, 2021
You see you need to implement an account-based marketing strategy. You start doing some research and you need to start with an ideal customer profile.
Isn’t ABM about targeting real accounts?
Well, Allison and Steph discuss why you need an ICP and how an ICP can dramatically improve your ABM efforts.
Send your questions to firstname.lastname@example.org
(Music Credit) Romos - Catharsis: youtu.be/xsmlB4e1d00