ABM-A-THON On-Demand20 On-Demand Ungated Session From The ABM Event of The Year l Access Free ABM Content
Tired of trying to create a content strategy that will work for you? Steal our framework for determining how to create content.
If you have ever tried to execute a content strategy, you know it's a bit complex.
That's why we walked through a framework you can use to execute a highly effective content strategy that will equip you to identify your content team, identify your content pillars, identify your content mediums, how to repurpose content, and two example strategies you can steal.
THIS TRAINING WAS DESIGNED TO HELP YOU:
- Learn from 2 Example Content Strategies
- Increase Brand Awareness, Account Engagement, and Revenue
- Create A Highly Effective Content Strategy
- Understand Different Content Tactics
- Learn a Framework to Scale Your Content Strategy
- Answer Your Biggest Content Strategy Questions
GROW YOUR REVENUE.
STEAL THIS CONTENT STRATEGY FRAMEWORK.
Here's what you'll learn:
2 Practical Content Strategies
If you need a content strategy, this online training walks through two different example strategies you can steal.
Content Marketing Framework
Leave with an actionable framework so you can identify the greatest opportunity for your industry to create content and see revenue growth.
Selfish Strategic Application
We opened the floor for practical questions. We addressed content KPI's, Gated vs. Ungated, Content Platforms, Interactive Content, & Content Repurposing.
MEET YOUR PRESENTERS
As a Content Marketer at Mojo, Haley Rogers wakes up to write, lives to communicate, and dares to constantly create. Her obsessions revolve around excellent grammar and spelling, researching new and complex topics, and making sure she uses the right tone and words for each brand. Content is always changing, and she loves the thrill of the ride.
Mason is obsessed with constantly experimenting to see what will help B2B companies achieve ridiculous results. Serving as the dedicated marketer of Mojo Media Labs (yes, he markets marketers), he ensures Mojo Media Labs are constantly optimizing their marketing efforts and practicing what they preach to clients.
Taysha is a versatile content writer obsessed with capturing your story and unique selling points through impactful content. She's passionate about data-driven content that's useful to customers, and likes to incorporate optimization solutions for engagement and conversion.