There’s a huge breakdown in communication when it comes to sales and marketing.
How can you enable salespeople to better leverage leads that come from marketing? Sales enablement. It’s basically Inbound Marketing 2.0. Sales enablement is the spark where the fusion of inbound marketing and sales begins. Here are just a few ways in which we can support your sales teams to more efficiently and effectively and close leads:
- Implementation and training on the full suite of HubSpot sales products
- Sales process development
- Creating sales proposal templates using tools that integrate with the HubSpot sales tool
- Creating automated sales emails (known as sequences) and training on how to consistently use them
- HubSpot CRM setup and ongoing training
- Identifying and recommending sales tools that integrate with HubSpot
- Guidance on list building, lead capture, meetings, lead capacity and more
For your sales department to leverage clients successfully, it takes the right knowledge, skills, processes, behaviors and tools.
Sales enablement provides that.